I got into roofing SEO the hard way — testing, failing, and figuring out what actually moves the needle in one of the most competitive local service industries in the country. Roofing is not a generic local business. Demand spikes after storms, jobs range from a $600 repair to a $40,000 replacement, and the buying window is sometimes measured in hours.
I have helped contractors rank in the toughest roofing markets in the country: Houston, Phoenix, Atlanta, Chicago. The strategies I use are not guesswork — they come from years of doing this work for roofers, and only roofers.